ads without products

hell 5: starbucks

with 3 comments

Again outside for a cigarette, and this time there is a pigeon in the middle of Capper Street. A car turns off TCR; the pigeon hops to the side, narrowly avoiding a death possibly painful, possibly not depending upon the cleanness of the strike.

Fuck. Missing a foot. It hops around, clearly bewildered. Or is the “bewilderment” something that I project into it, an anthropomorphic idea of what it would be like to lose a limb just a block away from one of the great hospitals of the world and

A van pulls up, again narrowly missing the bird, whose now positioned on sidewalk. So insistently did the driver pull up towards the injured thing that for a second I think that it must be a SPCA vehicle. Amazingly, someone’s called – they’re going to do something about it.

But of course it’s not. The van’s purpose is marked on its side: Human Organ Transport. The driver dashes into my Starbucks and comes to the counter. Yeah, anything but that Fair Trade stuff. That Fair Trade stuff tastes like crap. Seriously can’t drink it. Yeah I’ll wait for a new pot, as lot as it’s not that Fair Trade stuff.

He is angry at the staff. I notice that the pigeon’s not missing a leg – there’s a bit of string, looks like fishing line, visible underneath, bowed around his invisible foot. And then he flies off across Tottenham Court Road to the west and likely to die.

Written by adswithoutproducts

August 11, 2009 at 2:00 pm

Posted in Uncategorized

3 Responses

Subscribe to comments with RSS.

  1. I walked past what I think is your Starbucks today on my way to Regents Park, through the sunshine and the carbon monoxide.

    I glanced inside and saw numerous unsmiling men in the gloom, hunched over lattes and notebooks.

    Perhaps it would be strange if one didn’t find oneself thinking of hell in a place like that.

    What’s the thing with Starbucks? is Costa Coffee out of the question? or even sunshine?

    Chris Horner

    August 11, 2009 at 9:15 pm

  2. “Or is the “bewilderment” something that I project into it, an anthropomorphic idea of what it would be like to lose a limb just a block away from one of the great hospitals of the world…”

    I always think it is sort of funny that projection is anthropomorphic only if one is talking about inferring emotional states from behavior. Properly, I think, the logic of projection means that you are anthropomorphizing the pigeon when you declare it a pigeon. Our categories are about as athropomorphized as you can get.


    August 12, 2009 at 6:14 pm

  3. Chris,

    Oh dear. Yes! There are other places, but that one is my place. It’s hard to explain why. But that’s where I do much of my best work…

    But I wasn’t there when you passed, no….


    Yes, brilliant. But that’s in part what I was trying to get at. Except that I was cheating, the fair trade stuff bends it back into, yes, anthroporphic allegory….


    August 13, 2009 at 12:40 am

Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s

%d bloggers like this: