ads without products

Archive for April 2nd, 2007

solid objects and redemption

with one comment

Bill Brown, toward the end of this essay on this short story by Virginia Woolf:

The fragment appears in “Solid Objects” as the figure of the material metonym whose metonymic function has been arrested–the unconsummated metonym, as it were. The unconsummated metonym is the figure, or the conceptual image, that Woolf offers us to think the object/thing dialectic, to think the world anew. John collects broken parts that are not really parts of anything determinable: “it was impossible to say whether it had been bottle, tumbler, or window-pane; it was nothing but glass.” His materialism, where parts are related not to wholes but to other parts, enacts a kind of redemption that refuses the (Heideggerian) temporality of recuperation.

Sounds a bit like an ad without products, this fragment, this “unconsummated metonym.” It certainly, according to Brown, points toward the same temporality of redemption.

You should read both the story and the essay if you have a chance…

Read the rest of this entry »

Written by adswithoutproducts

April 2, 2007 at 12:44 am

Posted in simplicity, woolf