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writers (lefters?) block

Posted in distraction, repetition compulsion, socialism by adswithoutproducts on January 22nd, 2008

Nothing new, I suppose.

My opinion is that the left is not able to offer a true alternative
to global capitalism. Yes, it is true that ‘capitalism will not be
around for ever’ (it is the advocates of the new politics of resistance
who think that capitalism and the democratic state are here to stay);
it will not be able to cope with the antagonisms it produces. But there
is a gap between this negative insight and a basic positive vision. I
do not think that today’s candidates – the anti-globalisation movement
etc – do the job.

So what are we to do? Everything possible (and
impossible), just with a proper dose of modesty, avoiding moralising
self-satisfaction. I am aware that when the left builds a protest
movement, one should not measure its success by the degree to which its
specific demands are met: more important than achieving the immediate
target is the raising of critical awareness and finding new ways to
organise. However, I don’t think this holds for protests against the
war in Iraq, which fitted all too smoothly the space allotted to
‘democratic protests’ by the hegemonic state and ideological order.
Which is why they did not, even minimally, scare those in power.
Afterwards, both government and protesters felt smug, as if each side
had succeeded in making its point.

I agree, I guess. But maybe we need to enter into a pact to sit quietly and not speak or write until we’ve come up with even the tiniest “basic positive vision.” Wovon man nicht sprechen kann, at least at the moment, etc etc.

ambient uncanny

Posted in distraction, teevee, uncanny by adswithoutproducts on December 21st, 2007

(I’ve been having trouble getting the videos to embed correctly in this one. They work for me if I push play. I wonder how they work for you. If you have trouble, leave a comment and I’ll keep working on it!)

I read a graduate student’s seminar paper today (finally - but hey, at least I read them!) where Freud’s definition of the uncanny was trotted out in just the way that I used to trot it out back in my graduate seminar papers. You remember the bit about the collapse of the heimlich and the unheimlich, the “something added” that makes the merely unfamiliar or familiar qualify for full uncanniness and the great stuff about fiction (”in the first place a great deal that is not uncanny in fiction would be so if it happened in real life; and in the second place that there are many more means of creating uncanny effects in fiction than there are in real life”), and the disappointing “solution” presented at the end (”whenever a man dreams of a place or a country and says to himself, while he is still dreaming: ‘this place is familiar to me, I’ve been here before’, we may interpret the place as being his mother’s genitals or her body”)

It’s a great essay, and it’s understandable why we love to rehearse the description - even though everyone is already familiar with it - in our student papers… But the ending is too pat to really serve as a good explanation of anything at all. It is easy to deploy it, like so many canonical theoretical moments, as a surrogate or placeholder for analysis. (Which might be what I am doing here - we’ll see.) And thus we’re left with a feeling of “uncanniness” and an excellent formulation of the question from Freud, but we’re at a bit of a loss to describe the answer.

So I’ve been preoccupied tonight with what makes uncanny things uncanny - the special whatness that triggers the deep shiver.

For instance, for me any way, I find ambient television noise in the background of video recordings (whether my own or those that I find on-line) at once deeply disturbing and totally alluring. Please don’t laugh at the video that I’ve found it in tonight.

I remember when I was a kid - back in the having-a-bedtime portion of my life - I would fall asleep almost every night to the dull murmur of whatever baseball or hockey game my father was watching downstairs. The audio portion of these two sports - and not any others - still mesmerizes me a bit, gives me a great sense of comfort. But advertisements are far more disturbing when they register only ambiently. This is especially true (as in the video above, from what I can tell) when it comes to sleazy-local ads for strange products. (I find these disturbing even when they’re not only half-heard, only ambient. One of the recurrent episodes when I find myself most disturbed by the fact that I no longer live in NYC is at dinnertime, when the TV streams ad after ad for the local shit jewelry shop, some disgusting looking suburban Italian restaurant, the law offices of Pinchcash and Chasebody and so forth…)

There are even few cultural artifacts that come to mind when I start probing this topic. The infamous video game series Grand Theft Audio brilliantly, to my mind, features a very realistic “radio” function that plays while you drive around in your boosted ride, and one that trades heavily in inane talk radio noise and ridiculous but mimetically accurate local ads. This feature is demonically well-attuned to the foreground work that you’re doing in the game: crunching over bystanders, trolling for drugs and prostitutes, scanning the roads for another driver to rage on etc…

More distantly, there is Orwell’s 1984 and in particular the movie version of the book. This clip not only starts with a scene in which we hear the murmuring background from the TV and the foregrounded interior monologue of Winston Smith, offers at the 2 minute point an uncanny turn on the uncanny, where the screen addresses Smith directly (imagine the talk radio ad that mentions you by name), and, at four minutes, has an extended section where that metallically strident female voice, so influential to later dystopian flicks, rattles on and on about victories military, industrial, and ideological….

The easiest answer - and like most easy answers for nebulous questions of culture and aesthetics, an insufficient answer - to the key to the effect that this ambient auditory fill has on me is one that would be true to Freud’s findings in his essay. In this reading, the ossified vitality of the ads, just now obsolete as they appeared yesterday, the day before, in which we can hear the pitch-punch of a previous right-now, is a marker of finitude and death. It capsulizes the presentness of the past - the bath of this-after-that that fills our rooms even when we are not paying attention - and in doing so exposes its transitory nature, the fact that the machine just keeps talking, talking, talking the slip of the now under the curtain of just now away from our attention. There is, perhaps, nothing so everyday - and no everyday so touched with the absurd violence of the rapid passage of time - as the ad chatter preserved in the amber of digital video. Time seems to pass so quickly now that “amber” doesn’t seem at first the wrong word to use to describe the preservation via digital video of a moment that likely occurred within the last few months.

But this answer, the Freudian answer, is insufficient in the way that most hardline Freudian answers tend to be. It structuralizes that which is undeniably historical. A characteristic effect of the times emerges as a symptom of life in general, a universal of representation and the feelings that representation provokes. The avatars of Freud’s uncanny - the double, for instance - have always been and will always be avatars of the same effect. But when it comes to something like the background noise of the television in user-produced video clips, we can be sure that we’re dealing with something a bit more specific to our particular moment in time, in history, in the sweep of technological development. Another example will perhaps make this clear. Think of the redoubled strangeness and fascination of certain media moments that we keep replaying - the allure of watching and rewatching the CNN footage just before the news broke on 9/11. Check out this clip, which renders the whole effect as vividly as is perhaps possible, as we break, without transition, from a ditech.com ad, so familiar yet so dated now, into The End of the World.

In the wake of 9/11 and all of the other terrorist attacks and sudden catastrophes of whatever sort that have occurred during the last few years, we have all become astute anticipators of “breaking news” - of what used to go by the phrase “We interrupt to bring you a special bulletin…” It is hard to pinpoint the extent to which our very faculties of perception and anticipation have changed. What is it that we are waiting for when we keep the television on in the background, and how will we react to it when it arrives? Is all programming, even the benignly banal stuff that comes in the form of advertisements that no one intentionally listens to, that everyone hears, even when staring the set dead in the face, indexed to its potential (or is it inevitable) interruption?

One last video clip, this time the final scene of the Sopranos.

Chase and his writers struggled throughout the portion of the series that appeared after 9/11 to somehow speak to the psychic (and televisual) significance of the attacks. Tony’s cash flow tightens as the nation slips into recession, the attention of the FBI agents who had been assigned to his case is drawn away into counter-terrorism, characters chatter nervously about what might be coming in through the ports, and there is even a subplot, never brought to a conclusion, about some Muslim guys who are in the market for a huge amount of guns. But nothing in the show so successfully incorporated the immense of effect of the event more vividly than the formal moves in the last scene. While much ink and html has been spilled in panicked interpretation the “message” hidden in the jarring fade to black - which had, one imagines, hundreds of thousands banging their set top boxes thinking that their cable had gone out at just the wrong time - fewer have discussed the relationship between this sudden fade to black and the progressively foregrounded volume of the background noise in the scene, Journey’s “Don’t Stop Believin’” played through a tabletop jukebox, which gradually comes to swallow almost the entirely of the audiospace of the program as it plunges towards its inconclusive end. The writers’ dramatic ploy here, which trades on the audience’s anticipation that when heavy ambient sound is encountered, it is almost inevitable that the sound will cancel itself out in a sudden interruption of violence, presents a tacit theory of our relation to recorded ambient sound today. The background song comes to foreground; someone, we are sure, is about to get whacked. It is no wonder that, in the comment boxes of Alan Sepinwall’s Soprano’s blog for the N.J. Star-Ledger, the second most often advanced reading of the final scene, after the basic “Tony was killed by the guy who went into the bathroom,” was that the gun-buying Muslims had set off a nuke that faded the entirely of Northern New Jersey, rather than simply the space of the show, to black.

The paranoid anxiety that suffuses the American everyday thus comes around to meet Freud’s uncanniness at the pass, as does indeed seem to be death that, at least in this case, is responsible for the strange effect of these deployments of ambient audio superfluities. We begin to detect a certain circularity to the arrangement, in which the form of something like the final scene of the Sopranos is intentionally touching a nerve exposed on September 11th, which in turn was exposed in the “unexpectedness” of the event against the backdrop of all the floating tech-bubble placidity and end of history-ness in the air the time, a sense in turn informed by a certain narrative sensibility, which in turn was informed by various historical events and so on right down the chain. But despite the fact that the effect - or our sensitivity to the effect - comes from somewhere, it nonetheless is clearly a symptom of our times and marks a subtle but important shift in our sensibilities. If Roland Barthes famously described the “reality effect” that makes the realist fiction of the nineteenth century realistic as the situation in which certain objects in a narrative hold no purpose other than to announce, via their very purposelessness in the story, “we are the real,” today, what feels uncannily real has come to say something else, something like “we are, being what we are, bound to come to an abrupt end.”

Imagine the scene. You are flipping through the channels and land on a movie that you have never before seen. It is a recent movie, from the look of the characters and the space they are inhabiting. It is a family - a mother and a father, and two kids of school age - and they are getting ready for their day, eating breakfast, and the like. A television is droning on in the background. It is tuned to a news channel, and alternates between silly reports on celebrities in prison, “health updates” on the latest treatments for anxiety, financial reports on market turbulence, and advertisements for the newest idiotic blockbuster and sexual performance enhancement pills. It is, perhaps, a scene from a life not altogether unlike your own. Gradually, the sound of the blathering television rises up to overtake the happy household noises, the voices of the children, the loving back and forth of the parents, until it is all you can hear. The camera focuses in on the television screen - the talking heads, ads with middle-aged people walking on the beach, live reports from the stock exchange. Everyone is happy, or trying their best to be - everyone is safe and secure in the sense that today will be a day like any other day. And then…

What happens next? What do you anticipate? Savy-viewers would always have anticipated that something was about to happen - it is a fundamental imperative of narrative development. But you, living when you do and living as you do, know down deep what genus of experience will come with the next frame, what it is that the television on your television will bring into everyone’s living room all at once.

misuse of literature

Posted in distraction, literature, war by adswithoutproducts on October 5th, 2007

We don’t grow beasts like Hitchens in the US. Filled to the brim with satanic figures we surely are, but they rarely have reams of poetry by heart. Ours slick and equivocate, but not with the likes of Yeats and Shakespeare on their forked tongues.

Here he is with his latest and perhaps worst piece to date:

I was having an oppressively normal morning a few months ago, flicking through the banality of quotidian e-mail traffic, when I idly clicked on a message from a friend headed “Seen This?” The attached item turned out to be a very well-written story by
Teresa Watanabe of the Los Angeles Times. It described thedeath, in Mosul, Iraq, of a young soldier from Irvine, California, named Mark Jennings Daily, and the unusual degree of emotion that his community was undergoing as a consequence. The emotion derived from a very moving statement that the boy had left behind, stating his reasons for having become a volunteer and bravely facing the prospect that his
words might have to be read posthumously. In a way, the story was almost too perfect: this handsome lad had been born on the Fourth ofJuly, was a registered Democrat and self-described agnostic, a U.C.L.A. honors graduate, and during his college days had fairly decided reservations about the war in Iraq. I read on, and actually printed the story out, and was turning a page when I saw the following:

“Somewhere along the way, he changed his mind. His family says there
was no epiphany. Writings by author and columnist Christopher Hitchens
on the moral case for war deeply influenced him … “

Did you notice that the moments of ethical adding up that happen in the piece, the places where Hitchens “solves” the problem of his own complicity with this horrible thing (the war, the death of this kid), involve the deployment of literature. Literature that serves here as a cloud of easy equivalence, as permission to say mistily what you couldn’t possibly say without the screen of metaphor and allusion.

For the piece relies upon the equation: Hitchens is to Iraq what Yeats is to the Easter Rising and Orwell is to Barcelona. But of course Iraq is not the Easter Rising, nor is it Barcelona, unless perhaps you’re seeing it from the other side of the lines.

the shock doctrine

Posted in distraction, rationalization by adswithoutproducts on September 13th, 2007

If you’ve been reading this site for awhile, you already know how I feel about Alfonso Cuarón in light of his recent work. I’m very, very glad to see the direction that Naomi Klein is headed in. I had very little time for the No Logo stuff. Going after brand lust has always seemed me like lancing a butt pimple when the melanoma patch on your forehead has metastazed into full born brain rot. This seems much better. I’ll buy the book this weekend…

(Terrific the way this video - set in our here-and-now dystopia rather than the semi-imaginary one of Children of Men - so closely mirrors “The World Has Collapsed” public-service ad playing on the bus in the film… And it’s another example of extremely fruitful collaboration between Cuarón and Foreign Office…)

obsolete forms

Posted in aesthetics, distraction, movies, uncanny by adswithoutproducts on September 3rd, 2007

We wait for the image, the conjunction, that will blind us or make us at last see, that will reset the operating system and let us move under a power “not our own” but all our own, just differently, newly, once and for all.

But the right image, the effective conjunction, never comes. We have flags and mothers and cheerleaders, we have the soft core and the hard core, the lynchings, the bombings, and the children.

These clips lend us access to a world that has passed. Nothing does the trick anymore; we must find another aesthetic with which to break ourselves into compliance with our baser, animalian, that is to say human, enlightened, imperatives.

“but you’re still fuckin’ peasants as far as I can see…”

Posted in distraction by adswithoutproducts on August 9th, 2007

Just came across another candidate for my collection of incredibly strange American politico-cultural amalgamations, hybrids, and halfrights: Green Day’s recent cover of John Lennon’s “Working Class Hero.”

Did they actually listen to the song before they decided on this Darfur x-over thing? High-Period Lennon Political Ambivalence (see also: “When you talk about destruction, doncha know that you can count me out… in…) meets Teary Liberal Piety about those Poor, Poor People Elsewhere at the crossroads of unmetabolized reflexivity. How about this part, as the noble faces of the Darfurians bubble across the screen, and Billie Joe Armstrong sings:

Keep you doped with religion and sex and TV,
And you think you’re so clever and classless and free,
But you’re still fucking peasants as far as I can see,
A working class hero is something to be,
A working class hero is something to be.

Yeouch. Just to make it worse, here’s a bit from wikipedia that quotes the band’s press release about the song:

When asked why they chose the song, frontman Billie Joe Armstrong said, “We wanted to do ‘Working Class Hero’ because its themes of alienation, class, and social status really resonated with us. It’s such a raw, aggressive song — just that line: ‘you’re still fucking
peasants as far as I can see’ — we felt we could really sink our teeth into it. I hope we’ve done him justice.”

You could write a dissertation, not an acceptable one, but whatever, on the topic: “Who does Billie Joe think the ‘you’ of that toothsome line refers to?”

Secondary mystification, or simply vapid distraction, “what the fuck, yeah, the Africans, cool…”? Benettonism gone libidinal? Inadvertent self-disclosure, a profoundly unconscious honesty that leaves Lennon’s navel-gazing in the dust?

(UPDATE: If you’re confused about what I’m saying here - my fault not yours - you can watch me circle back and explain myself over in the comments at Long Sunday, where I x-posted this…)

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“an American-like personal quality”

Posted in distraction, impersonality, war by adswithoutproducts on July 25th, 2007

Not really a big fan of the Onion, or really of any of the many permutations of fake news to emerge in the last few years. But this piece is very well done - close to perfect, actually.

CHAPEL HILL, NC—A field study released Monday by the University of North Carolina School of Public Health suggests that Iraqi citizens experience sadness and a sense of loss when relatives, spouses, and even friends perish, emotions that have until recently been identified almost exclusively with Westerners..

[...]

Iraqis have often been observed weeping and wailing in apparent
anguish, but the study offers evidence indicating this may not be
exclusively an outward expression of anger or a desire for revenge. It
also provocatively suggests that this grief can possess an
American-like personal quality, and is not simply a tribal lamentation
ritual.

I honestly do believe that many (most?) Americans do have a bit of trouble picturing people from other nations, especially non-English speaking nations, as human in the full sense of the word. Not trying to be silly or mean in saying this - I believe it’s a strange sort of cultural dysfunction. Partly it has to do with the isolation / insularity of the place. It’s hard to get anywhere from most of the country where another language is dominant (Mexico for some along the southern border, and Quebec for us in the northeast.) Only about 25% of Americans even have a passport - I’d love to find the number of us who die never having left the US. (When my wife’s grandfather was driving her to college, they stopped at Niagara Falls. He was in his 70s - and would die two years later - and had never visited another country. Faced with the very easy prospect of driving or walking across the Rainbow Bridge to the Canadian side of the Falls, he decided not to. A bit too scary and strange to leave - why bother now, at this point, etc…)

It’s no excuse, really, none at all, for condoning what has been condoned. But it is a factor…

(via Ghost in the Wire)

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from the inside

Posted in distraction, movies by adswithoutproducts on July 23rd, 2007

Jane Dark has a great post up about the Transformers movie… and far more than the Transformers movie. One thing, though, and a thing that I can’t really go into sufficient depth on right at the moment, as I have neither text nor time. Jane writes:

And yet it is by far the most detailed reconstruction of the iconic violence from the events of September 11, 2001. Indeed, among acts of imagination, this is the one that has been pointedly disallowed: the image not recreated in the increasing wealth of historical recreations. To think that image from a perspective too close to reality would be, as we are all given to understand, somehow pornographic; one way to understand this movie is as a sort of measuring device displaying the necessary distance of fantasy at which the events in question can be screened. Or as a particular registration of the certainty that this one day in history is to be the Rosetta Stone of American cultural imagery for the foreseeable future.

It is worth mentioning that Don DeLillo’s new Falling Man [SPOILER WARNING!] does actually conclude with a ramped-up, tour-de-force type rendition of what went on inside the towers. I’d say more, but I need my book, which isn’t at hand… Exception that proves the rule, I think…

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makes nothing happen?

Posted in distraction, empire, novel, war by adswithoutproducts on April 26th, 2007

Finally got around to reading the (rather fantastic) piece on 24 that was in the New Yorker back in February. There’s a lot to clip out of it, but let’s start with this paragraph:

Bob Cochran, who created the show with Surnow, admitted, “Most terrorism experts will tell you that the ‘ticking time bomb’ situation never occurs in real life, or very rarely. But on our show it happens every week.” According to Darius Rejali, a professor of political science at Reed College and the author of the forthcoming book “Torture and Democracy,” the conceit of the ticking time bomb first appeared in Jean Lartéguy’s 1960 novel “Les Centurions,” written during the brutal French occupation of Algeria. The book’s hero, after beating a female Arab dissident into submission, uncovers an imminent plot to explode bombs all over Algeria and must race against the clock to stop it. Rejali, who has examined the available records of the conflict, told me that the story has no basis in fact. In his view, the story line of “Les Centurions” provided French liberals a more palatable rationale for torture than the racist explanations supplied by others (such as the notion that the Algerians, inherently simpleminded, understood only brute force). Lartéguy’s scenario exploited an insecurity shared by many liberal societies—that their enlightened legal systems had made them vulnerable to security threats.

If you, like me, are a lit-person who occasionally (or not so occasionally) drifts into self-doubt about the importance or potential importance of whatever it is that we do, this paragraph (and all the paragraphs and pieces and tv shows and guantanamos that emerge, in part, from the described text) should make you feel a bit better… and, of course, worse. Narrative, in short, matters. Very little happens that isn’t wrapped in narrative. And in this case, narrative temporality matters most of all. This is clear, usually. But sometimes one forgets….

And weird… Check this out….

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because you’re worth it…

Posted in distraction, multinational capitalist chic by adswithoutproducts on April 18th, 2007

amazon hearts apartheid

Posted in distraction, marketing, war by adswithoutproducts on January 14th, 2007

(Xposted to Long Sunday…)

It does seem a bit strange - a deviation from standard operating procedure - that Amazon threw an extremely caustic review from the Washington Post up under “editorial reviews” on the page listing Jimmy Carter’s (tremendously brave, from the title on) Palestine: Peace not Apartheid. Neither, if I recall correctly, does amazon usually cite newspaper reviews in this section nor do they allow reviews that run to such a great length above the fold. Go take a look… Here’s a snippet from the review.

This is a cynical book, its cynicism embedded in its bait-and-switch title. Much of the book consists of an argument against the barrier that Israel is building to separate Israelis from the Palestinians on the West Bank. The “imprisonment wall” is an early symptom of Israel’s descent into apartheid, according to Carter. But late in the book, he concedes that “the driving purpose for the forced separation of the two peoples is unlike that in South Africa — not racism, but the acquisition of land.”

In other words, Carter’s title notwithstanding, Israel is not actually an apartheid state. True, some Israeli leaders have used the security fence as cover for a land-grab, but Carter does not acknowledge the actual raison d’etre for the fence: to prevent the murder of Jews. The security barrier is a desperate, deeply imperfect and, God willing, temporary attempt to stop Palestinian suicide bombers from detonating themselves amid crowds of Israeli civilians. And it works; many recent attempts to infiltrate bombers into Israel have failed, thanks to the barrier.

That the WP gave the review to Jeffrey Goldberg in the first place was a questionable decision. He is, in case you weren’t following the league tables, one of the runners up in the contest Judith Miller eventually won to see could deliver the most agitprop via “respected news sources” to the American people. (Here’s a Cockburn takedown from early 2003).

There’s an on-line petition to sign here.

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it could happen to you….

Posted in aesthetics, america, distraction, movies, multinational capitalist chic, simplicity, socialism by adswithoutproducts on December 13th, 2006

(go look over at the colonel’s and then come right back…)

I actually love hearing about this sort of stuff, as I’m constantly in search for raw plots to stage in class (or writing) as a backdrop for the non or complexly plotted stuff we take up. I.e. one wishes that one could order at the bookstore Generic Capitalist Romance for the students to buy and read before the start of the semester…

Dreaming of a socialism, but codedly, un-comprehended, confusedly, with deliberate blindness, packed into moralising notions of just desert and fairytale.

The happy ending: we know what it requires. The filmmakers’ can put a $ figure on it. But it can be imagined at once only as the miraculous reward for Prince and Princess Glamorous Deserving and movie fairy dust land, air-castle impossibility.

Just so. And what I can’t help taking away is the idea that if you just stripped the middle out of the before and after, the torques and twists of romance, you would have plotlessness, yes, and with it…. well… this legitimate desire…

(In short, this draws my eye because I am thinking about - almost exclusively at this point - the relationship between the political temporality of plot and the specter / promise of socialism. I am thinking about taking it right back to the Aristotle and trying to start anew. And, more broadly, I am trying to think carefully and honestly about what it is that the sort of thing I can write might actually do…)

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city without ads

Posted in ads, aesthetics, architecture, distraction, marketing, simplicity by adswithoutproducts on December 12th, 2006

Amazing little piece in the Times today, reporting that São Paulo will ban outdoor advertisements of every sort come January 1:

SÃO PAULO, Brazil — Imagine a modern metropolis with no outdoor advertising: no billboards, no flashing neon signs, no electronic panels with messages crawling along the bottom. Come the new year, this city of 11 million, overwhelmed by what the authorities call visual pollution, plans to press the “delete all” button and offer its residents an unimpeded view of their surroundings.

But in proposing to transform the landscape, officials have unleashed debate and brought into conflict sharply differing conceptions of what this city, South America’s largest and most prosperous, should be.

City planners, architects and environmental advocates have argued enthusiastically that the prohibition, through a new “clean city” law, brings São Paulo a welcome step closer to an imagined urban ideal.

The law is “a rare victory of the public interest over private, of order over disorder, aesthetics over ugliness, of cleanliness over trash,” Roberto Pompeu de Toledo, a columnist and author of a history of São Paulo, wrote recently in the weekly newsmagazine Veja. “For once in life, all that is accustomed to coming out on top in Brazil has lost.”

As you might guess from the title of this site, I have a somewhat ambivalent relationship to advertisements, but this seems like an amazing, almost revolutionary idea, at least to this American.

….but then again, one might start to wonder how exactly the Paulistanos will find a way to navigate the city…

(think I’ve posted that video before… sorry if so…)

(There’s an update here…)

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hors-texte

Posted in distraction, marketing by adswithoutproducts on September 3rd, 2006

Perhaps “on n’a pas besoin de” rather than “il n’y a pas de,” in this case:

(There’s a better version here).

via City of Sound, where a commenter nails it: “That’s wonderful. Amazing to realize that you could pretty much navigate this context–a train station–entirely by media/logo/ui.” The fact is, we don’t feel entirely lost while watching this film, despite the fact that the unwritten world has faded to black…

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voigt-kampff test on youtube

Posted in distraction, marketing, movies, multinational capitalist chic by adswithoutproducts on August 17th, 2006

No, seriously, how grating, how absolutely symptomatic, of the slip of paranoid resistance under the fold of herbal essence “cool” in this video, friggin urban outfitters truckstop simulation, as it flashes from Dick himself, grubby and incessantly ticing, to these, what are they? Do we even need the missing labels?

Seriously, seriously. It’s a brilliant video. The human correlatives of Dick’s maddening prophesies respond to prophet himself with all of the inanity that he might have expected, feared…

UPDATE: Sorry. Was I unclear? My wife didn’t get wtf I was talking about either. I think it was my fault. But finally, after expanding a bit on my QEDing this video, she pointed me toward this, which is everywhere. Yes, that’s sort of what I meant. Am I being mean, a bit bitchy? Oh yes. But, really, it’s not just that. Rather, come on now, like the Foer that she is already incessantly compared to, the issue is what they’re picking for the big bucks, the mega-sophisticated marketting campaigns, our corporate guardians of culture. Pretty face, young, sure. But what troubles is the lack of interventional import, timeliness, human response. (It’s not in them. Look what happens when they try.) Bleach washing the f’d up stuff of the past, post relevance, to ensure a completely winterfresh and saltine reading xperience. Dick. Nabokov. Alan Moore. You name it. I mean, these are the big vehicles. I don’t know why I expect anything better, but… God, the cleanliness of these people. We are sure, at least, that they won’t make trouble. Spawn of the meritocracy (uh oh - getting close to home now), they multitask, they moon, they Brittany-up before the Obvious Issue. No. I just don’t know why I expect any better,here in ‘merica.

(META-UPDATE: Sorry, been struggling thru Adorno’s Aesthetic Theory at whole pages / hour. I think it’s starting to rub off on me, a bit.)

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